The Irish did great this year in the Cheltenham races and Rocket Media
were working with Beamish to promote the races in pubs around the
country. Paddy Power also were also involved supplying some €2 and €3
free bets for customers enjoying Beamish throughout the races.Our
graphic designers created the P.O.S which included Bunting, racing
Calender and race times for under a television set.
We also created Ad Shells for several bus stops throughout the city including locations such as Grand Parade and Patrick Street.
This helped create a good buzz around town for the races. The theme this year was for the perfect bet which involved Cheltenham, the event itself The local pubs and Beamish. This was an overall very successful campaign and we look forward to race week next year
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